DoubleClick for AdSense Publishers

CALIFORNIA (OCN) — We were wondering if Google cares about its AdSense Publishers and then we received the following letter via email. As you can see, this site utilize the feature so we are very impressed.

Dear Publisher,

We understand that the recent economic turmoil has created a lot of uncertainty
in the lives of AdSense publishers. During these difficult times, we’re
continuing to invest in innovations that improve publisher monetization and
advertiser value in the content network.

We’re focusing on further developing our product offerings and boosting ad
performance for publishers. We recently announced advancements in AdSense for
search and experiments to make ads more effective. We’re bringing DoubleClick
technologies to AdSense publishers, and we’ll continue to launch new products
and features. We’re also continuing to improve our offerings for AdWords
advertisers, making it easier for them to target the Google content network.
Features for advertisers, such as the new display ad builder, are designed to
improve ad performance on AdSense publisher sites.

We’ll keep driving technological progress, but our best asset will always be our
publisher partners. The strength of AdSense lies in the value of the content you
bring to users and the quality of the sites you bring to advertisers. Our
success is tied to yours. We look forward to partnering with you for the long
term, and remain dedicated to helping you succeed.

Sincerely,

Kim Scott
Director AdSense Online Sales & Operations

Google Inc.
1600 Amphitheatre Parkway
Mountain View, CA 94043

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